Subtitling and audio description

To ensure the maximum number of people can benefit from watching films in your venue, you may wish to hold screenings with HOH subtitles (HOH stands for ‘Hard of Hearing’) or audio description, which serve Deaf or hard of hearing and partially sighted or blind audiences respectively. It’s important that cinemas are welcoming to all … More

[VID] How to engage new young audiences in experiencing theatre

To encourage new young audiences to experience theatre, the Arts Council’s A Night Less Ordinary scheme in association with Metro offered over half a million (618,000) free theatre tickets to anyone under 26 at more than 200 venues throughout England. In this video Jane Finnis, Culture 24, Jake Orr, www.ayoungertheatre.com, Susan Whiddington, Mousetrap Theatre Projects … More

Young people taking the lead

Matt Fenton is the Artistic Director and Chief Executive of Contact. In this case study on the theme of leadership and development, Matt talks about their model which relies on young people aged 13–30, and the wide-ranging impact two specific projects have had on participants, communities and audience development.

Developing Deaf Audiences in Your Cinema

We set out to find out what the barriers were to building a strong d/Deaf audience in the UK. We conducted a survey of d/Deaf and Hard of Hearing audiences, a focus group of Deaf people and also a survey of exhibitors to understand their experience with developing d/Deaf audiences. 97.5% of respondents to our … More

UKCA’s CEA Card

The CEA Card is a national card scheme developed by the UK Cinema Association for UK cinemas. The scheme was introduced in 2004 and is one of the ways for participating cinemas to ensure they provide a consistent voluntary approach to making reasonable adjustments for disabled guests when they go to the cinema. Around 90 … More

Recognising the rights of LGBTIQ+ people, National Coming Out Day brings awareness of LGBTIQ+ experiences across the world.

National Coming Out Day was inspired by a single march. 500,000 people participated in the March on Washington for Lesbian and Gay Rights on October 11, 1987, generating momentum to last for 4 months after the march had ended. During this period, over a hundred LGBTIQ+ identifying individuals gathered outside Washington, DC, and decided on creating a national day to celebrate coming out – this began on the 1st anniversary of their historic march.

Cinemas UK-wide will be sharing LGBTIQ+ stories to encourage acceptance, understanding and celebration in audiences.