Why do artists use social media? How important is social media to an artist’s career? And if artists want to use it to their advantage, what do they need to do?

In this report, Gabrielle de la Puente outlines the impact of social media on artists as a tool for work, networking, and creativity. The document also offers an in-depth guide to different platforms with tips, examples, interviews, and advice on safety and mental well-being online. The report was commissioned by Unlimited.