Artworks Creative Evaluation Toolkit

This toolkit details a selection of creative techniques that practitioners can use to enable participants to engage in understanding and share their feelings and opinions in a reflective manner. It gives guidance on how the material gained through creative techniques can be used to prove the value of our work.

Your Cinema Your Community Your Impact

This toolkit for cinemas points to the information that you need to know to determine whether you have screened your films successfully, attracted intended audiences, and made a difference to the people that attend as well as your wider community and economy.

What this resource is

Black text on a yellow background says: Working Class Inclusion: Audiences, colleagues and programming

Inclusive Cinema’s podcast series, Working Class Inclusion: Audiences, Colleagues & Programming, provides information and guidance to support exhibitors in improving cinema experiences for working-class people and those in poverty.

The resource comprises a series of six podcast episodes that cover a range of areas, from sliding-scale ticketing and equitable employment practices, to the films that are programmed and how they are presented.

There is also an access and inclusion checklist to support venues, festivals, industry initiatives and event organisers with strategic and operational measures to welcome working-class audiences and colleagues.

The series is presented by Dr. Leanne Dawson, senior lecturer in Film and Diversity and Inclusion Consultant. 

Who this is for

The resources are intended as a practical guide to support cinemas, festivals and film exhibitors to welcome working class people as audiences and staff to their venues and increase access to independent cinema for all.

What can be achieved with the guides

Working through these 6 short podcasts we hope you can find ideas and understanding of barriers for working class people, with a view to increasing access in cinemas, and offer a chance to reflect on where your venue is currently at.

The Podcasts

Click on each link to listen to all 6 podcasts

You can download the transcript for each episode from the downloads section.

EPISODE 1: What does ‘working class’ mean and how are working class people excluded?

This introductory episode explores some issues with working class inclusion such as how we define class and that the term ‘working-class’  groups many different experiences together. 

EPISODE 2: Improving working class inclusion for free

What to reflect on your organisation and how it can take small, cost-free measures to improve it’s welcome to working class people.

EPISODE 3: Broader measures: for those who can dedicate some money to welcoming working class people

What to reflect on whilst working on Equality, Diversity and Inclusion EDI) in your organisation.

EPISODE 4: Welcoming working class audiences

Consider the barriers you create that prevent people entering and/or enjoying your space or event.

EPISODE 5: Inclusive working class programming

How to include a spectrum of working class representation onscreen.

EPISODE 6: Welcoming and retaining working class colleagues

How to ensure you have working class employees at all levels of the organisation.

You can listen to all six podcast episodes of Working Class Inclusion: Audiences, Colleagues & Programming here:

Soundcloud

Amazon

Coming soon to:

Spotify

Apple

Working Class Inclusion Checklist

We have provided a checklist of measures as suggested in the podcasts to provide your staff and venue with an easy point of reference when considering inclusion of working-class people in your work.

You can find this in the downloads section on this page. 

Working Class Programming Suggestions and Film List

We have provided a list of film suggestions which can be used for ideas and inspiration for film programmers when considering working-class representation in cinema. We’ll be updating this with distributor/access materials information as this comes in (until the end of March 2023).

You can find this in the downloads section on this page. 

Working Class Inclusion: Audiences, Colleagues & Programming - Introduction to Podcast

Document

Founded in 2003 by Mona Rai and Paula Larkin, Document is one of Glasgow’s longest running homegrown film festivals, occupying a unique space in the Scottish festival landscape through its historical links with grassroots art and activist organisations, and through its commitment to stimulating programming that bridges cinema, visual cultures, politics and human rights.  The … More

Birds’ Eye View – Covid Community Fund

Why the project matters The pilot challenges barriers to cinema and film faced by wider communities, and takes a bespoke approach to meeting needs which heighten the barriers during COVID. It ensures that during a time of desperation for survival in the exhibition industry, that already marginalised communities do not continue to be neglected. Aims … More

Migration Matters

Every third week in June during what is known nationally as Refugee Week, Migration Matters Festival ‘Britain’s largest festival about Sanctuary and refugees in the country’ (The New Internationalist, 2017) returns to Sheffield in a festival that creates a platform to champion the voices of people who are so often muted, pigeon-holed into labels and … More

What this toolkit is

This toolkit is, foremostly, a practical guide for improving the experiences of POC (people of colour) audiences, staff and filmmakers – and other intersections including gender, sexuality, disability, income and class. Whilst the harm and discrimination POC face in the arts both as workers and audiences is firmly rooted within institutional and systemic injustice, preventing immediate harm is the key priority – and that begins with immediate, though not as radical, reform. This goes beyond representation, and towards creating a space built for all people rather than for primarily white audiences. Whether your cinema is in a rural part of the UK, or in a densely populated city, ethnically diverse audiences are there and it is your cinema’s role to serve them. 

The second function of this toolkit is to create lasting change for future generations, and sustain your organisation in a meaningful way (one which is framed around serving communities and not merely securing funding). To do this, you must play your role in preventing harm on an institutional and systemic level. In addition to immediately actionable tools, this toolkit will encourage inner, reflective and dialogue-based work towards undoing systemic injustice. This work will be longer term, and may at times feel personal, however confronting these uncomfortable spaces from positions of privilege is fundamental to creating wider change. Treat the provocations as actionable on a personal level within your roles and workplaces, because the results will be structural change that will not allow harm to exist within your organisations. 

Who this is for

It is important that this toolkit is offered to all staff members in your cinema or film organisation; from trustees and managers to programmers and front-of-house staff. Whilst some will find responsibility placed on them to action certain aspects, others will be empowered by the conversations around equity this toolkit may enable. We implore you to talk widely within your organisation about the implications of this toolkit, in an environment in which hierarchies are cut away. Pay all staff equally to feed into this dialogue, and you will see what emerges on this new ground.  

Whilst this toolkit has been written in the locale of South Wales, it is aimed towards independent cinemas, festivals, film-based organisations and digital film spaces across the UK – responding to regional differences in audiences, access to funding, rurality and lived experience. 

What can be achieved with this toolkit

We hope that once this toolkit is worked through, you will come away with an understanding that increasing diversity and access is not a means of sustaining your organisation, but of sustaining and resourcing the communities that cinema serves. This document further hopes to provide an opportunity to reflect on your organisation’s intentions, and how to realign those back to serving all audiences and filmmakers. 

Immediate implications will be a reimagining and dismantling of old ways of working, and implementing new models of equity within your organisation and for those who enter your space (whether physical or digital). This is necessary work as a cultural space. It is always possible if there is the will to change, from staff make-up to programming practices, organisational hierarchies to an equalisation of pay; but if there isn’t a will to change, there must be a divestment of power and transference of funding to the communities your organisation is failing to serve. This toolkit will help you confront these different potentials for change. 

This is difficult work because it calls for challenging your positionality, your personal and emotional responses, your attachment to a workplace, your unconscious and conscious biases, your own stability, your lived experiences, and the harmful structures you may benefit from. Then, it calls for a letting go. Inequity is not any one person’s fault but it is our collective responsibility to understand and undo it. And finally, it calls for a real commitment to doing the work.

Download the toolkit.

Download the plain text version.

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In April 2021, Sadia spoke with BoxOffice Podcast about the toolkit. Listen here and check at the link for a full transcript of the interview.

This Way Up 2020 - Dismantling Structural Inequalities in Your Cinema

Refugee Week takes place every year across the world in the week around World Refugee Day on the 20 June. In the UK, Refugee Week is coordinated by Counterpoint Arts and is an umbrella festival with a nationwide programme of arts, cultural and educational events that celebrate the contribution, creativity and resilience of refugees, and encourages a better understanding between communities.

Refugee Week began in 1998 in response to hostility in the media and society towards refugees and asylum seekers. It is is now one of the leading initiatives working to counter this negative climate, defending the importance of sanctuary and the benefits it can bring to both refugees and host communities.

Anyone can take part in this open platform by holding relevant events or activities of all kinds.

Some of the aims of Refugee Week are to:

  • Celebrate the contributions of refugees and people seeking sanctuary.
  • Challenge negative stereotypes and create a space where refugees can be seen and heard beyond their experience of displacement.
  • Celebrate the contributions of everyone seeking safety, regardless of the legal status they hold.
  • Create a space for many stories where people who have experienced displacement can express themselves on their own terms.
  • Promote that the safety of each of us matters to all of us, and to come together around shared values of fairness, mutual support, kindness and respect for universal rights.
  • Provide an open platform and which welcomes a wide range of responses suited to many different contexts, which are inclusive and remove barriers to participation.
  • Create change through arts and culture to help us see migration and displacement differently.
  • Involve people with lived experience of displacement in the planning and leadership of initiatives about refugee experiences.
  • Recognise that refugees and asylum seekers are not a single group and have different experiences, including because of race, class, gender, sexuality, age and immigration status.
  • Promote the right to safety – everyone deserves a home and has the right to seek safety for themselves and their families.

Find our more about the values and shared principles of Refugee Week here.

Cinema and Refugee Week

One of the eight Simple Act as part of Refugee Week is to watch a film. Simple Acts are everyday actions we can all do to stand with refugees and make new connections in our communities.

Counterpoints Arts have partnered with Other Cinemas in 2024 on a collaborative film programme, with feature films and shorts which can be screened at home or for a community screening. 

For even more films, take a look at the British Film Institute’s Refugee Week collection on BFI player.

Cinema

Refugee Week invites you to run an event and can support you to do this. If you have an idea for an event (online or in venue) or activity you’d like to run for Refugee Week, take a look at their event organiser pack.

Below are more guides and organisations who organise events which you can support, as well as case studies and platforms to watch relevant films on.

Organisations

Refugee Action has spent 35 years helping refugees build safe, hopeful and productive new lives in the UK.

In Place of War has worked with creative communities in some of the most challenging contexts in the world. It is a support system for community artistic, creative and cultural organisations in places of conflict, revolution and areas suffering the consequences of conflict.

Regional Refugee Forum North East is the independent membership organisation created by and for the North East region’s Refugee-led Community Organisations (RCOs), enabling them to unite and produce their Collective Voice and empowering them to be active agents in change.

Women for Refugee Women challenges the injustices experienced by women who seek asylum in the UK.

The Refugee Council is one of the leading charities in the UK working directly with refugees, and supporting them to rebuild their lives.

downloads

Welcome Cinema: Welcoming Refugees to the UK