Your Cinema Your Community Your Impact

This toolkit for cinemas points to the information that you need to know to determine whether you have screened your films successfully, attracted intended audiences, and made a difference to the people that attend as well as your wider community and economy.

What this resource is

Black text on a yellow background says: Working Class Inclusion: Audiences, colleagues and programming

Inclusive Cinema’s podcast series, Working Class Inclusion: Audiences, Colleagues & Programming, provides information and guidance to support exhibitors in improving cinema experiences for working-class people and those in poverty.

The resource comprises a series of six podcast episodes that cover a range of areas, from sliding-scale ticketing and equitable employment practices, to the films that are programmed and how they are presented.

There is also an access and inclusion checklist to support venues, festivals, industry initiatives and event organisers with strategic and operational measures to welcome working-class audiences and colleagues.

The series is presented by Dr. Leanne Dawson, senior lecturer in Film and Diversity and Inclusion Consultant. 

Who this is for

The resources are intended as a practical guide to support cinemas, festivals and film exhibitors to welcome working class people as audiences and staff to their venues and increase access to independent cinema for all.

What can be achieved with the guides

Working through these 6 short podcasts we hope you can find ideas and understanding of barriers for working class people, with a view to increasing access in cinemas, and offer a chance to reflect on where your venue is currently at.

The Podcasts

Click on each link to listen to all 6 podcasts

You can download the transcript for each episode from the downloads section.

EPISODE 1: What does ‘working class’ mean and how are working class people excluded?

This introductory episode explores some issues with working class inclusion such as how we define class and that the term ‘working-class’  groups many different experiences together. 

EPISODE 2: Improving working class inclusion for free

What to reflect on your organisation and how it can take small, cost-free measures to improve it’s welcome to working class people.

EPISODE 3: Broader measures: for those who can dedicate some money to welcoming working class people

What to reflect on whilst working on Equality, Diversity and Inclusion EDI) in your organisation.

EPISODE 4: Welcoming working class audiences

Consider the barriers you create that prevent people entering and/or enjoying your space or event.

EPISODE 5: Inclusive working class programming

How to include a spectrum of working class representation onscreen.

EPISODE 6: Welcoming and retaining working class colleagues

How to ensure you have working class employees at all levels of the organisation.

You can listen to all six podcast episodes of Working Class Inclusion: Audiences, Colleagues & Programming here:

Soundcloud

Amazon

Coming soon to:

Spotify

Apple

Working Class Inclusion Checklist

We have provided a checklist of measures as suggested in the podcasts to provide your staff and venue with an easy point of reference when considering inclusion of working-class people in your work.

You can find this in the downloads section on this page. 

Working Class Programming Suggestions and Film List

We have provided a list of film suggestions which can be used for ideas and inspiration for film programmers when considering working-class representation in cinema. We’ll be updating this with distributor/access materials information as this comes in (until the end of March 2023).

You can find this in the downloads section on this page. 

Working Class Inclusion: Audiences, Colleagues & Programming - Introduction to Podcast

Birds’ Eye View – Covid Community Fund

Why the project matters The pilot challenges barriers to cinema and film faced by wider communities, and takes a bespoke approach to meeting needs which heighten the barriers during COVID. It ensures that during a time of desperation for survival in the exhibition industry, that already marginalised communities do not continue to be neglected. Aims … More

7 Principles to Ensure an Inclusive Recovery

We Shall Not Be Removed has worked in partnership with Ramps on the Moon, Attitude is Everything,Paraorchestra, and What Next? to create a new guide for the arts and entertainment sectors to support disability inclusion. Our Seven Inclusive Principles for Arts & Cultural Organisations working safely through COVID-19 is designed to complement the suite of … More

We Shall Not Be Removed worked in partnership with Ramps on the Moon, Attitude is Everything,Paraorchestra, and What Next? to create a new guide for the arts and entertainment sectors to support disability inclusion. Their Seven Inclusive Principles for Arts & Cultural Organisations working safely through COVID-19 was designed to complement the suite of guidance documents already issued by UK Governments and sector support organisations.

The focus of this unique initiative, which builds from the #InclusiveRecovery campaign, was to ensure D/deaf, neurodiverse and disabled people were not discriminated against as creative work begun again and as venues re-opened following closure during the Covid pandemic. The Seven Principles offer practical guidance to arts and cultural organisations to support disabled artists, audiences, visitors, participants and employees.

The Seven Principles are applicable across all art forms and across all 4 UK nations and come with endorsement from a wide range of leading sector bodies including: Arts Council England, Creative Scotland, The Arts Council of Wales, The Arts Council of Northern Ireland, British Film Institute, The Museum Association, Theatres Trust, Royal Philharmonic Society and the British Council.

The Seven Inclusive Principles are: 

  1. All organisational activities must comply with the requirements of The Equality Act (2010) and make reasonable adjustments to operating practice that ensure disabled people are not unlawfully  discriminated against
  2. All actions relating to disabled people should be undertaken in accordance with the Social Model of Disability and aim to combat and eliminate ableism
  3. Co-production with disabled people: disabled people should be consulted when organisations develop bespoke operating or re-opening plans, and undertake Equality Impact Assessments before making decisions
  4. Organisations need to provide clear, accurate and comprehensive information about Covid-19 measures to enable disabled artists, practitioners, employees, visitors, audiences and participants to assess their own levels of risk, and be prepared to adapt to specific enquiries or requests
  5. The customer journey for disabled audiences and visitors should be thoroughly mapped, ensuring it is equality impact assessed, clearly communicated in multiple formats to the public, and prioritises free companion tickets to maintain essential access
  6. Disabled artists are an important cultural asset in the UK and their engagement in all new creative projects should be prioritised
  7. Organisations should ensure they celebrate diversity, embed anti-ableist principles to support and protect disabled people, and should demonstrate due care for the disabled workforce when making decisions about redundancy, restructuring and new ways of working

Read the full document for details and examples here at WeShallNotBeRemoved.com

You can also find out more through this video.

Carers UK: Caring on film and TV

When an issue is shown on TV and in film it can bring it to a wider audience and increase awareness, which is why we love it when caring is depicted on screen.